中国传统文化在新时代“立德树人”的过程中发挥着越来越重要的作用，而重大传统纪念活动是传统文化的重要组成部分，蕴含着丰富的思想政治教育价值和思想政治教育元素。当前，在思想政治教育理论与实践探索的过程中，我国重大传统纪念活动发挥了较为积极的作用，但在大学生思想政治教育过程中还存在着重大传统纪念活动教育缺失、宣传肤浅化、活动形式单一、以及过度商业化等问题。基于出现的问题，本文对我国重大传统纪念活动对大学生思想政治教育的作用及对策研究展开论述。

首先，本文主要论述了我国重大传统纪念活动对大学生思想政治教育的作用及对策研究的选题背景、研究意义和国内外现状。运用了比较研究法、文献研究法和调查研究法对文章进行了剖析。其次，论述了相关概念、类型以及特点，基于以上内容挖掘出我国重大传统纪念活动的爱国情怀、人伦精神、和谐精神以及感恩报恩的精神内容。再次，阐释了我国重大传统纪念活动在大学生中的作用、基本原则。最后，从实际出发，对我国重大传统纪念活动对大学生思想政治教育的作用及对策的现状进行问卷调查。该调查分析了我国重大传统纪念活动在大学生思想政治教育中的现状，主要有：东冷西热，西方节日盛行、高校思想政治教育中重大传统纪念活动教育存在弱化趋势、大学生对重大传统纪念活动的认知逐渐淡化以及重大传统纪念活动在大学生思想政治教育中的平台缺位。在此基础上剖析了出现现状的原因，主要包括四个方面：教育体系缺乏对大学生重大传统纪念活动教育、经济全球化带来的影响、大学生自身文化底蕴不够以及媒体的挖掘与宣传不够的原因。本文从国家引导、社会渗透、学校教育以及学生认同四个方面给出了我国重大传统纪念活动在大学生思想政治中开展的具体途径。以期我国重大传统纪念活动在大学生思想政治教育中发挥更大的积极作用。

In the new era, Chinese traditional culture is playing an increasingly important role in the process of establishing morals, and major traditional commemorative activities are an important part of traditional culture, which contains rich ideological and political education values and ideological and political education elements. At present, in the process of exploring the theory and practice of ideological and political education, China’s major traditional commemorative activities have played a more active role, but in the process of college students’ ideological and political education, there are still major traditional commemorative activities lack of education, superficial propaganda, and forms of activities Single, and excessive commercialization issues. Based on the problems that arise, this article discusses the role of major traditional commemorative activities in our country on ideological and political education of college students and countermeasures.
     First of all, this article mainly discusses the role of major traditional commemorative activities in our country on the ideological and political education of college students and the topic selection background, research significance and current situation at home and abroad. The article uses comparative research, literature research and survey research to analyze the article. Secondly, the related concepts, types and characteristics are discussed. Based on the above content, the patriotic feelings, the spirit of human relations, the spirit of harmony and the spirit of gratitude and gratitude are excavated in my country's major traditional commemorative activities. Thirdly, the role and basic principles of major traditional commemorative activities in college students in my country are explained. Finally, starting from reality, we conducted a questionnaire survey on the role of major traditional commemorative activities in our country on ideological and political education of college students and the current status of countermeasure research. The survey analyzes the current status of major traditional commemorative activities in the ideological and political education of college students in our country, mainly including: East is cold and hot, Western festivals are prevalent, there is a weakening trend in major commemorative activities in ideological and political education in universities, and college students commemorate major traditional commemorative activities The awareness of gradual fading and the lack of a platform for major traditional commemorative activities in college students' ideological and political education. On this basis, the reasons for the status quo are analyzed, which mainly include four aspects: the lack of education system for the major traditional commemorative activities of college students, the impact of economic globalization, the lack of cultural background of college students themselves, and the reasons for insufficient media mining and publicity . This article gives concrete ways to carry out the major traditional commemorative activities of our country in college students' ideology and politics from four aspects: national guidance, social penetration, school education and student identification. It is expected that my country's major traditional commemorative activities will play a greater positive role in the ideological and political education of college students.