Purpose: under the modern background of people's artistic appreciation requirements and the rapid development of media technology, this paper studies and integrates Lu Xun's book binding design, the promotion of printmaking and other practices and their leading ideas, and finds Lu Xun's design thinking and design thought produced and developed under the special environmental situation from the perspective of contemporary young people.
Methods: using the methods of literature collection, investigation
and comparative analysis to determine the research scope and theoretical methods of this subject, pay attention to observing and emphasizing its value and function under the specific background of the times, as well as the relevance and difference between this value and thought and contemporary society.
Results: according to the current situation, this paper makes an integrated study on Lu Xun's overall design concept. The results show that Lu Xun's design thought is profound and extensive, involving the selection and introduction of binding, printmaking, logo, architecture and foreign art schools. He is mainly proficient in book binding and printmaking publicity, and his style has strong practicability and simplicity.
Conclusion: in addition to being a writer, Lu Xun is also a designer. The books designed by him have a great sense of design. In addition, he also understands the knowledge of logo design and architectural design. The development of printmaking in New China has also been greatly assisted by him. Under the background of China in the late Qing Dynasty and the early Republic of China, a group of thinkers and designers represented by Lu Xun contributed to the artistic innovation and traditional inheritance of China at that time, Made a contribution that can not be ignored.