经过三十多年的探索和发展，财务公司通过资金集中管理等方式，有效降低了所在集团资金成本，为所在集团防范资金风险发挥了重要作用。但近年来，行业内风险事件屡见不鲜，监管部门因此出台了新《企业集团财务公司管理办法》，财务公司行业迎来了“强监管”时代。随着A集团的不断发展以及金融市场的不断变化，A集团财务公司也面临着运营转型问题，因此研究其运营转型具有重要的现实意义。

本文界定了财务公司和运营转型的相关概念，介绍了PEST、SWOT等分析工具；阐述了行业监管政策，分析了财务公司行业所面临的“强监管”形势；以交易成本理论等为指导，通过收集、整理A集团及财务公司的相关信息及数据，分析了A集团及财务公司的现状，通过访谈及问卷调查，找出了A集团财务公司发展存在的问题及成因；对A集团的宏观环境、行业环境进行了分析，采用SWOT分析矩阵，分析了A集团的优势和劣势、机会与威胁，并进行了相应的战略匹配；结合A集团发展战略目标，确定了对财务公司的要求，明确了A集团财务公司转型集团“全能司库”、扩展“内部银行”职能、发掘“投资银行”功能的新定位；确定了A集团财务公司运营转型指导思想及目标，明确了运营转型职责，包括：完善资金归集策略、发挥资金监控功能、强化内外监控体系、强化融资成本控制；明确了运营转型的关键任务，包括：做大做强核心基础业务、大力开拓产业链金融业务、建立健全司库体系、加快推进数字化转型、发挥金融顾问职能；明确了运营转型内部控制体系建设要求，包括：完善制度流程体系和组织架构设计；最后从外部保障和内部保障两个方面为A集团财务公司运营转型制定了相应的保障措施。

本文的研究有助于A集团财务公司明确自身定位，转变发展思路，促进自身发展；有助于更好地发挥综合金融服务职能，助力A集团高质量发展；也可以为其他财务公司的运营转型提供有益的借鉴。

After more than thirty years of exploration and development, financial companies have effectively reduced the cost of funds for their respective groups through centralized management of funds, and played an important role in preventing financial risks for their respective groups. However, in recent years, risk events have been common in the industry, and regulatory authorities have introduced a new "Management Measures for Enterprise Group Financial Companies", ushering in an era of "strong supervision" in the financial company industry. With the continuous development of Group A and the continuous changes in the financial market, the financial company of Group A is also facing operational transformation issues. Therefore, studying its operational transformation has important practical significance.

This article defines the relevant concepts of financial companies and operational transformation, and introduces analytical tools such as PEST and SWOT; Elaborated on industry regulatory policies and analyzed the "strong supervision" situation faced by the financial company industry; Guided by transaction cost theory, this study collected and organized relevant information and data of Group A and financial company, analyzed the current situation of Group A and financial company, and identified the problems and causes of the development of Group A's financial company through interviews and questionnaire surveys; Analyzed the macro environment and industry environment of Group A, using a SWOT analysis matrix to analyze the strengths and weaknesses, opportunities and threats of Group A, and made corresponding strategic matching; Based on the development strategic goals of Group A, the requirements for the finance company have been determined, and the new positioning of A Group's finance company's transformation into a "versatile treasurer" of the group, expansion of its "internal banking" function, and exploration of its "investment banking" function has been clarified; Established the guiding ideology and objectives for the operational transformation of Group A's financial company, and clarified the responsibilities for operational transformation, including: improving the fund collection strategy, leveraging the fund monitoring function, strengthening the internal and external monitoring system, and strengthening financing cost control; The key tasks of operational transformation have been clarified, including: expanding and strengthening core basic businesses, vigorously expanding industrial chain financial services, establishing and improving the treasury system, accelerating digital transformation, and leveraging the role of financial advisors; Clarified the requirements for the construction of an internal control system for operational transformation, including: improving the institutional process system and organizational structure design; Finally, corresponding safeguard measures were formulated for the operational transformation of A Group's financial company from both external and internal guarantees.

The research in this article helps A Group Finance Company clarify its own positioning, transform its development thinking, and promote its own development; Helping to better leverage the comprehensive financial services function and supporting the high-quality development of A Group; It can also provide useful reference for the operational transformation of other financial companies.

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